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Press release of the 13/09/2017 17.18.41 ( download )

At Rimini expo centre the 2nd appointment dedicated to Innovation, Technology, Light, Sound & Video for events and shows ended today: success for the format and the debut of new trade sectors with the market´s leading brands. MIR and MUSIC INSIDE FESTIVAL totalled over 30,000 visitors. View the video

.Rimini, 9th May 2017 . MUSIC INSIDE RIMINI has ´done it again´ and, following the successful first edition, continues with a second edition confirming its absolute leadership in the sector in Italy. Italy also stands out on the sector´s international market due to its important manufacturers´ products, the most qualified as far and design and technological innovation are concerned.
The appointment with MIR Innovation, Technology, Light, Sound & Video, focussed on products for events and shows organized by Italian Exhibition Group (the company formed with the merger between Rimini Fiera and Fiera di Vicenza), ended this evening at Rimini expo centre, following three days with a business format and joined for two exceptional evenings by the MUSIC INSIDE FESTIVAL: MIR and MIF drew a total of over 30,000 visitors.

MUSIC INSIDE RIMINI stood out for its format, truly one of a kind, targeting the interests of the pro and amateur public, with an expo, live shows, product demos and tests, events and training, areas reserved for the Live world, lighting, audio, rigging, video, design and club technology, presented by leading national and international brands, who took part in the project with satisfaction from the business point of view and included Adam Hall, Bose, Audiosales, Claypaky, D.T.S. Illuminazione, Exhibo, FBT Elettronica, Laser Entertainment, Ekomusic Group, JVCKenwood, Leading Technologies, Link, Mods Art, Molpass, Monacor, Panasonic, Pioneer, Proel, RM Multimedia, Sisme, Sony, Spotlight, Texim, Tre Ti and Unitech Digital Media.

The B2B world appreciated the coverage of every aspect of the market.
In fact, as well as the 2016 macro areas (Technology Expo, the most important international brands with pro technology for the entertainment world; LiveYouPlay, nine live stages for the live presentation of technological innovations; Innovation4Entertainment, a meeting between the entertainment world and clubbing), this second edition was enriched by ´Professional Video & Broadcast´ a section that, along with the IBTS (Italian Broadcast & Technology Show) offered possibilities for meetings between manufactures and trade visitors, and training/educational opportunities, with a unique overview of equipment and technology involved in the broadcast world; ´Integrated Systems´, organized in collaboration with Connessioni magazine and dedicated to solutions for AV projects with a high technical content; Music Inside Education, in collaboration with DOC Servizi, with workshops and conferences for the sector´s professionals.
There was no lack of show business personalities (actress Anna Falchi was the event´s celebrity hostess) and important names from the AV sectors, such as American Peter Horner, considered the guru of sound designers in the cinema world.

MUSIC INSIDE FESTIVAL, organized by Lemmo´s Agreement, with sets by the best international DJs, attracted an extraordinary number of participants and the attention of Italian and foreign media, thanks to an even richer line-up than the previous year and the awareness that it was the largest dance-based event in Italy.

MUSIC INSIDE RIMINI will be back at Rimini expo centre in May 2018.

All the event´s press releases are in the media room on the Web site

The next expo staged at Rimini Fiera is Macfrut, running from tomorrow to 12th May. This will be followed, from 18th to 20th May, by Expodental Meeting. The following events, organized directly by IEG, will be RiminiWellness and FoodWell Expo, from 1st to 4th June.

+39 0541-744.510
head of national media & corporate communication: Elisabetta Vitali;
head of international media & corporate communication: Patrizia Rovaris;
Rimini branch - press office manager: Marco Forcellini;
communication specialists: Alessandro Caprio, Nicoletta Evangelisti Mancini and Jacopo Frenquellucci.